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We created this film for the Web site of CIC, a provider
of high-end, high-service office space for start-ups
and small firms. The purpose of the film is to interest
companies in locating their offices at CIC.
Our approach was to emphasize not only the practical
business advantages of CIC but also its atmosphere and
its esthetic, through impressionistic, artful cinematography,
woven together with excerpts from interviews with tenants
and staff as well as original music.
NOTE: We shot and edited this film specifically for playback in the banner area of CIC's home page — hence its small display size.
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